There is a noticable “push” in the racing community to be more “green” and create more eco friendly events. There are also a number of articles out there for athletes like “How to Green Your Running” We all want to be kind to the environment and it’s easier than you think. Plus it can give you more ways to have an impact with your sponsors.
Ditch printing out 100s of paper registration forms.
Now we’re not saying you shouldn’t have the mail in form. Instead of leaving a stack of forms at the local running shops that might end up in the recycling bin, create one eye catching poster for your event that will take people to your website. Your website can have both an online registration option and have the mail-in form available as a PDF. That way, only those that really want to mail in a check print the form.
Give away eco-friendly swag
Do away with the plastic race bags and give out customized reusable grocery bags showcasing your art and your logo. Better yet, this is a great place to engaged your sponsors and give them more exposure outside of just your event day.
Put together a Green Team
Work with your local recycling company to have them deliver recycling bins to your race site. A common part of events these days are “Green Team Members.” These members are there to help encourage athletes to recycle and clean up around the race site. They can also be part of your race planning committee, focused on finding creative ways to make your event eco-friendly.
Offer a special parking area for cyclists.
If you draw a large, local crowd to your event, create and advertise VIP parking for bikes! This may not work for “gear-heavy” events but for run, walk, bike events, this is a fantastic way to encourage your participants not to leave the cars at home and arrive in a more eco-friendly way. Plus it could greatly reduce the amount of parking congestion! Give them a secure place to leave their bikes up close to your event site. Put some volunteer staff there to guard there bikes so they don’t need to worry about it during your event.
Become a certified green event
What other ways have you made your events more green? Athletes, what are some of your favorite races that have gone green